The Omni-Channel Customer Journey and Your Strategic Plan By Cindy Donaldson, CEO, Red Barn Consulting View the article Here
Winning vs. Losing Succeeding vs. Failing Happy vs. Sad It all comes down to what you really want. #truth. There are times in life that we all struggle, be it personally or professionally. Sometimes, they happen at the same time and life feels like it’s consuming you and not in a good way. Some people stay in a […]
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I’m sure you’ve heard the saying “Perception is Reality” – and for the most part it’s true. People believe what they perceive to be truth. When it comes to personal branding – nothing is farther from the truth. One of the first things I coach people on when they are trying to build out their […]
Word of mouth is one of the best ways to organically build your healthcare practice. People are naturally cautious about who they share their medical needs with, and getting recommendations from friends and family helps to build trust. The problem is, word of mouth has diminishing returns. You can build up a stellar reputation as […]
Many businesses see social media as a “necessary evil” — Something you have to do because everyone else is doing it. After all, if you’re not using Facebook, Twitter, LinkedIn, Pinterest etc., you’re missing out. While that’s true, it gives us a sad face every time we think about businesses seeing social media as a […]
When it comes to marketing, you don’t want to be a victim of your own success. Done well, marketing can create incredible results — Getting your products, and services in front of a new audience, putting your brand front and center, and generating lots of new business. That could be a disaster. Let’s back up […]
You posted the perfect job ad, read through dozens of resumes and narrowed them down. You shortlisted some great candidates, interviewed them, and found a standout applicant — You knew they could take your business to the next level. So you hired them, with high expectations and excitement for the future. Six weeks later, they’re […]
Everyone is using social media these days. In fact, so many people are using it that businesses have dived into the fray. You can connect and interact with some of your favorite brands – even the biggest companies in the world. Social media is so prevalent, in fact, that it’s changing the way big and […]
The beauty of social media is that it allows us to extend our network far beyond our physical location. We’re no longer limited to the people nearby. As a business-to-business tool, LinkedIn is unmatched. 450 million of the world’s professionals and business leaders use it to connect, share ideas, and develop business opportunities. According to Content […]