by in Healthcare, Marketing, Uncategorized

Secrets to building your health care practice…

Word of mouth is one of the best ways to organically build your healthcare practice. People are naturally cautious about who they share their medical needs with, and getting recommendations from friends and family helps to build trust. The problem is, word of mouth has diminishing returns. You can build up a stellar reputation as […]

by in Featured, Marketing, Must Read Blogs, Uncategorized

How Your New Marketing Campaign Could Create Business Chaos (And How To Avoid It)

When it comes to marketing, you don’t want to be a victim of your own success. Done well, marketing can create incredible results — Getting your products, and services in front of a new audience, putting your brand front and center, and generating lots of new business. That could be a disaster. Let’s back up […]

by in Culture, Fun Stuff, Uncategorized

Lizard brains, values, trust, and the awesomeness of being you

Starting a business is one of the most awesome things you can do. You’re making something out of nothing, building new products and services that are going to improve people’s lives, and creating jobs for people who’ll support your vision. It’s like magic — There was nothing before, and now there’s a living, breathing entity, […]

by in Insurance, Sales, Uncategorized

Reducing Risk and a Well-Rounded Book — Expanding Your Insurance business

As an insurance provider or broker, you might have decided to specialize in a particular type of insurance. On one hand, that makes good sense, right? You’ve got expertise in a particular area, so you can give top-notch service and advice to your customers. But, by sticking to just one or two types of insurance […]

by in Featured, Marketing, Must Read Blogs, Uncategorized

Ready to be an entrepreneur? Only if you can answer these questions

You’re a wide-eyed entrepreneur, dreaming of the next big idea and how it’s going to change the world. And you could be right — Perhaps you’ve got the genesis of the next Facebook, Apple, or Tesla in the back of your mind. Don’t be fooled though, being an entrepreneur is tough — It’s not just […]