by in Featured, Marketing, Small Business, Tips

Why you should STOP copying your competition

The old saying goes “Imitation is the sincerest form of flattery”, but when it comes to your marketing, it’s just NOT a good idea. For centuries, we’ve been using other’s ideas, creative, and art as inspiration for our own work – and that’s fine if it’s used to spark ideas of your own. BUT if […]

by in Culture, Featured, Fun Stuff, Marketing, Must Read Blogs, Operations, Sales, Uncategorized

MK’s Cake Theory

I always learn something from my clients – always!  That’s what makes my role as CEO at the Red Barn so fascinating and well, fun! One such client is Mary Katherine (MK)  Moore, Director of Marketing at NeuGroup.  She is a quintessential southern, fierce red-head with some great stories and tons of great analogies.  MK […]