Never have I EVER…. Automation!
It seems like lately technology has gone into hyper drive when it comes to marketing and sales – even life itself. Chatbots, Artificial intelligence, Alexa, Drones…and even in the world of marketing: Automation. I’m old school and tend to not be an early adopter of automation. I had a paper […]
Mindfulness and success – the connection
Winning vs. Losing Succeeding vs. Failing Happy vs. Sad It all comes down to what you really want. #truth. There are times in life that we all struggle, be it personally or professionally. Sometimes, they happen at the same time and life feels like it’s consuming you and not in a good way. […]
10 reasons businesses fail
I’ve owned a few businesses in my day. Some have failed, some have been (and are) successful. The failing part sucks – no doubt about it. You never enter a business thinking it’s going to not be there in a year or two – kind of like a marriage. But […]
The Evolution of Marketing
Marketing has undergone some drastic changes in the past 10 years. Well heck, even in the past year, or 6 months! I’m sure you know firsthand that people are being overloaded with data everywhere they turn – on their phones, computers or tablets, watching TV, and even just driving down […]
Holiday Vacation Requests – How to Handle PTO When Everyone Wants the Same Days Off
The holiday season is upon us, and in addition to all the food, celebrations, and holiday cheer comes the influx of vacation or PTO requests. Some people love working around the holidays – it’s quieter, less employees are in the building to distract them, and it’s a great time to […]
Prospecting with Email Marketing
Email is 40 times more effective at getting new customers than Facebook and Twitter combined. — McKinsey. We do a ton of email marketing for clients and Red Barn – some of it is thought leadership focused like my Thursday morning Tribe Mail. (sign up here), but much of it […]
Working from the Road – Remotely!
I’m penning this article while sitting riding in my RV through the hills of West Virginia enroute to Kentucky. I’ve created a work scenario for myself that allows for this type of flexibility. “Back in the day”, very few people could work remotely unless they were writers and had typewriters, […]
To Dress Up or Not to Dress Up – Halloween Costume Office Tips
Dressing up for Halloween can be a lot of fun, especially when you work in an office that’s cool enough to celebrate the annual festivities. And while we don’t have an office to parade our costumes around in, enjoying the fun is certainly on the agenda in each of our […]