our two cents

The Red Barn Blog

by in Entrepreneur, Featured, Fun Stuff, Must Read Blogs, Operations, Small Business

It’s all about taking ACTION

I’m a huge fan of self-development books, podcasts, workshops – in fact, I’m probably a little addicted.  I’m fascinated by what makes successful people tick.  I guess I’m a bit of a voyeur.  I’m curious, I’m questioning, I’m a dreamer. All of that i...

by in Culture, Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Small Business

Stop asking “what do you do?” – ask this instead…

It seems like every time you meet someone new at a networking event, social gathering, or via an acquaintance the first question people ask, besides the standard “how are you”, is “what do you do?” For some reason I’ve always hated this question. I t...

by in Culture, Entrepreneur, Fun Stuff, Marketing, Must Read Blogs, Small Business

Marketing 101 – Why Authenticity wins the game every time

Whether you are offering a service or selling a product, at the end of the day your buyers don’t want to be “marketed to”, they don’t want to be told what they should buy.  What they want is an emotional relationship that makes them feel good about t...

by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Sales, Small Business, Uncategorized

How to take time off from your small business during the holidays!

Depending on the type of business that you run, your business can either be super crazy during the holidays, think retail, or it could experience a bit of a lull. Many service providers, especially small businesses, often see a drop in business durin...

by in Entrepreneur, Marketing, Must Read Blogs, Small Business

The Askers: Non-Profit Etiquette with Small Biz Owners

I was chatting with a friend and client the other day about what one of her biggest struggles and/or pet peeves is when it comes to running a solo-operation retail store.  Emphatically she said “The Askers”. I replied – “The Askers?”  She shook her h...

by in Entrepreneur, Featured, Fun Stuff, Must Read Blogs, Sales, Small Business, Uncategorized

No sales team – no problem. How to increase your sales without a sales team

When you own a small business, you may not have resources available to hire a dedicated sales person, but you still need to make sales, right? When sales are your goal but not necessarily your specialty, you need to make sure every lead, every prospe...

by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Sales, Small Business, Uncategorized

It’s 2018 – why aren’t you using email marketing!

I’m sure we’ve written several blogs, emails, social media posts, and talked about the importance of email marketing, but it’s 2018 and there are still people who aren’t taking advantage of the amazingness of it so, it’s time to share some remarkable...