Culture

News, tips, resources, and advice for developing your work culture.

what do you do

Stop asking “what do you do?” – ask this instead…

It seems like every time you meet someone new at a networking event, social gathering, or via an acquaintance the first question people ask, besides the standard “how are you”, is “what do you do?” For some reason I’ve always hated this question. I think it started back when I worked for a manufacturing company […]

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authenticity

Marketing 101 – Why Authenticity wins the game every time

Whether you are offering a service or selling a product, at the end of the day your buyers don’t want to be “marketed to”, they don’t want to be told what they should buy.  What they want is an emotional relationship that makes them feel good about the decisions they are making. If you want

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giving

The Power of a Giving Mindset

“The reason I’ve been able to be so financially successful is my focus has never, ever for one minute been money”, Oprah Winfrey – Harpo So many business owners I know, or wanna-be business owners for that matter, focus on the almighty dollar.  How to make it, how to spend it, and they feel once they have “it”

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