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Just some fun stuff here.

email marketing
November 1, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Sales, Small Business, Uncategorized

It’s 2018 – why aren’t you using email marketing!

I’m sure we’ve written several blogs, emails, social media posts, and talked about the importance of email marketing, but it’s 2018 and there are still people who aren’t taking advantage of the amazingness of it so, it’s time to share some remarkable statistics with you. The return on investment is MASSIVE! There are many reasons […]

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customer---bridge-theory
October 25, 2018
by in Entrepreneur, Featured, Fun Stuff, Must Read Blogs, Small Business, Uncategorized

Why your current employer could be you #1 Customer

One of the biggest roadblocks for many “Want-trapreneurs” looking to launch a service based business (or any type of business for that matter) is maintaining their current income base.   It’s hard to leave the security of a guaranteed salary, health insurance, paid vacations and the almighty 401K, I get it – I’ve been there. When […]

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marketing-team-effort
October 18, 2018
by in Featured, Finance, Fun Stuff, Healthcare, Insurance, Marketing, Must Read Blogs, Sales, Small Business, Uncategorized

Marketing – it’s a TEAM effort!

As the saying goes – there is no “I” in TEAM. I wish the word Marketing didn’t have an “I” in it so I could carry the saying over – but I think you know where I’m going here.  You can spell team using the letters in Marketing though! Marketing is a TEAM effort – […]

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networking-face-to-face
October 11, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Operations, Sales, Small Business, Uncategorized

Is Face to Face Networking a thing of the Past?

I’m a huge fan of social networking and platforms such as LinkedIn to make new business connections and garner new clients. The internet has shortened my sales cycles, opened me up to opportunities I once would never had – but what about old school connecting?  Has face to face  – “Hey, let’s meet for a […]

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Me-Time
October 4, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Operations, Sales, Uncategorized

“ME” Time – You Need It!

It’s SOOO easy to get caught up in the demands of everyday life – working extra hours to meet a deadline, rushing to get the kids off to school and activities, keeping up with household chores, and if there’s any time or energy left, a social life. But the madness must stop! Taking time for […]

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entrepreneur life
September 27, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Operations, Sales, Small Business, Uncategorized

What’s it REALLY like to be an Entrepreneur?

Funny story. For several years I was a teacher for the YEA! Young Entrepreneur Academy.  It was an amazing experience – I helped middle school and high school students launch legitimate businesses.  After 9 months, they created a legitimate DBA in the State of CT, asked for money from investors and launched. On the first […]

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September 20, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Operations, Sales, Small Business, Uncategorized

You are more successful than you think

In a world where information is constantly being thrust into your face, it’s hard not to feel like you aren’t as good or successful as your friends, family, co-workers, or even celebrities. It doesn’t matter what you are trying to achieve, someone out there is already doing it, and it looks like they are doing […]

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Biz Launch
September 13, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Operations, Sales, Small Business, Uncategorized

Biz Launch: It’s not Field of Dreams

Starting a business is a lot easier than it used to be 20 years ago.  With the invention of technology, the internet, and the acceptance of virtual companies, you can start a company in a couple of hours including tossing up a website. So, what’s the inside skinny on the success story?  Why do some […]

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marketing strategy
September 6, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Uncategorized

The Marketing Strategy – Yes, You Do Really Need One

We get asked ALL THE TIME by prospective clients if they REALLY need a Marketing Strategy. After all, they only want to grow and promote Product/Service A so what do they need a comprehensive strategy for. Having a strategic plan for the next 12 months is just smart business and it doesn’t matter if you […]

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content marketing
August 30, 2018
by in Entrepreneur, Featured, Fun Stuff, Marketing, Must Read Blogs, Uncategorized

Content Marketing – How to Get Started!

Let me just start by saying, Content Marketing is all about telling stories, giving away a ton of FREE relevant and valuable content and educating your customers and prospects to the point where they intellectually come to the conclusion that you know what you are talking about.  In other words, you are building trust through content.    It’s […]

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