by in Fun Stuff, Marketing, Small Business

How to do Social Media the Right Way

When you think about posting on your business social media pages, do you start to panic, feel overwhelmed, and just feel all around uncertainty about what the heck you are even doing? Don’t worry, you aren’t alone. The funny thing is, social media for personal use can be fun, informative, and doesn’t require much effort […]

by in Entrepreneur, Marketing, Must Read Blogs, Sales, Small Business, Tips

Social Media – Quality vs. Quantity

Does even thinking about posting to social media stress you out? How many times to post, what to post, when to post, etc.? Are you putting content out just for the sake of putting content out on social media? Are your followers just not engaging and your audience isn’t growing? When it comes to social […]

by in Entrepreneur, Featured, Must Read Blogs, Operations, Small Business, Uncategorized

Social Media – How to Manage the Different Platforms

We work with a lot of small business owners – some have been in business for decades and others we’ve helped recently launch – and one of the questions we ALWAYS get asked is, “Do I really need to be on social media and what platforms should I use?” We get it, Social Media is […]

by in Entrepreneur, Featured, Fun Stuff, Must Read Blogs, Small Business, Uncategorized

It’s never too late to….

So many of you know I’m a runner. Proudly I’ve completed a couple half-marathons and numerous other races. I’m a back of the pack girl, it’s never about winning it’s always about finishing and for me…not being last! You see I never considered myself an athlete. In fact, back in the 70’s high school gym […]

by in Featured, Fun Stuff, Marketing, Uncategorized

Never have I EVER…. Automation!

It seems like lately technology has gone into hyper drive when it comes to marketing and sales – even life itself.  Chatbots, Artificial intelligence, Alexa, Drones…and even in the world of marketing: Automation.  I’m old school and tend to not be an early adopter of automation.  I had a paper calendar up until 3 years […]

by in Fun Stuff, Marketing, Uncategorized

Managing Social Media — Why Can’t It Be A Little.. Easier?

Many businesses see social media as a “necessary evil” — Something you have to do because everyone else is doing it. After all, if you’re not using Facebook, Twitter, LinkedIn, Pinterest etc., you’re missing out. While that’s true, it gives us a sad face every time we think about businesses seeing social media as a […]

by in Marketing, Sales, Uncategorized

Do B2B Companies Need Social Media?

Everyone is using social media these days. In fact, so many people are using it that businesses have dived into the fray. You can connect and interact with some of your favorite brands – even the biggest companies in the world. Social media is so prevalent, in fact, that it’s changing the way big and […]

by in Finance, Marketing, Sales, Uncategorized

5 Tips for Using LinkedIn to Help Grow Your Business

The beauty of social media is that it allows us to extend our network far beyond our physical location. We’re no longer limited to the people nearby. As a business-to-business tool, LinkedIn is unmatched. 450 million of the world’s professionals and business leaders use it to connect, share ideas, and develop business opportunities. According to Content […]

by in Insurance, Sales, Uncategorized

Insurance Providers + LinkedIn = New Customers

It’s time to learn to love LinkedIn (again). We know it might have been a while — You signed up once because you thought it’d be a good idea. Occasionally you get an email people are looking at your profile. Perhaps you’re subscribed to a few groups. You get notified about new insurance jobs or […]

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